EDF Success Story: an event reception robot to liven up trade shows and events
Buddy now accompanies EDF teams as an event reception robot. For example, at trade shows, forums, recruitment events, and public events. Thanks to its customized design, interactive scenarios, and dedicated content, Buddy attracts visitors, conveys EDF’s key messages, and enhances the booth experience. EDF was looking for an event reception robot solution capable of attracting visitors to its booth, for example, by displaying personalized information, thus reinforcing its innovative image at trade shows and public events.
Their needs
+ Reception and entertainment for trade shows and other events
+ More attractive booth
+ Customer information
+ Presentation of customized content tailored to events
+ Brand ambassador
+ Personalized onboarding tutorials
Custom stickers and a banner for maximum impact
With its custom banner and livery, Buddy is a true Playful Ambassador Robot! Below, discover some photos of the project completed for our client EDF at one of their trade shows. Thanks to its custom livery in EDF’s colors, Buddy becomes a true ambassador robot, capable of capturing attention and enhancing the visual impact of the booth.
TECHNICAL SOLUTIONS & SOFTWARE
To best meet the specific needs of our clients, we have designed and developed a suite of applications and dedicated content to enhance the user experience with the Buddy robot. Each solution has been tailored to its intended use, whether educational, recreational, informative, or interactive, to ensure seamless and relevant integration across various usage contexts.
You can learn more about these tools by following the links below, which detail the features, objectives, and use cases of each application.

COMPAGNON
Application

Buddy STUDIO
Web Application

Buddy PLAYER
Application

scenarios
Content
Custom scenarios & content
As an interactive robot for trade shows, Buddy presents visitor-friendly content and facilitates the welcome process while creating a memorable experience. Depending on the event themes and target audiences, Buddy offers tailored content: decarbonization, recruitment at EDF, electric mobility, and more.
Visitors discover information about EDF by talking with Buddy, taking quizzes, or watching videos shown by Buddy.
Customer feedback and experiences
Here are some testimonials shared by our clients after they received their fully customized Buddy robot. These testimonials reflect their satisfaction with the robot’s ergonomics, bespoke graphic identity, and functional integration into their respective environments. They also highlight the positive impact of customization on Buddy’s daily use, whether in educational, institutional, or event settings.
Through these concrete examples, we can better understand how user-centered design, by combining visual identity, appropriate accessories, and functional packaging, helps strengthen user adoption of the robot and optimize the user experience.
“The EDF Buddy project is fantastic! Great synergy with Dalkia! Well done to Anne-Marie and Jean-Christophe Mollaret for the record-time implementation. A wonderful way to introduce young people to careers in the energy transition.”

Laxmi K
Internal Consultant – EDF
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